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Our Story


Established in July of 2020, Devoted Outlet was founded by Jason Jennings in the heart of Tyler, TX. Having been a Christian since 2004, Jason saw the chance to create fresh and innovative opportunities for Christians to share their faith during a time when it is needed more than ever.  

We at Devoted Outlet understand that it can oftentimes be difficult for a Christian to start a conversation on such a topic as his or her faith; It can be sensitive and generally awkward at times. Furthermore, we recognize that it can be even more challenging to continue the conversation once the name of Jesus Christ is mentioned.

Devoted Outlet Founder, Jason Jennings

That's where Devoted Outlet comes in. We design products that can be used as a means to share one's faith, give encouragement to the people around us, and to express gratitude for the life we live abundantly with God. Simply put, Devoted Outlet can be the match that lights the fire of authentic conversation.

Devoted Outlet supports Christians by creating apparel, home decor, jewelry, and accessories that can be used to reinforce the fundamentals of our faith, or be used to openly express one's beliefs whether a conversation takes place or not.

Maybe it's that first sip of coffee on the morning commute from a Devoted Outlet travel mug or one of our beautifully designed Christian tees that you wear on your first date. Could it be the rug the repair guy wipes his feet on while entering your house? That loyal tote bag that never leaves your side? Whatever you choose, our products are sure to proclaim the goodness and soul piercing truth of our Lord Jesus Christ.

By displaying a product with a Christian message, a person is announcing a sacred part of his or her life. Devoted Outlet wants to partner with Christians in making those moments as pride-filled as possible by providing them with the most beautifully-designed, well-thought out Christian products.


Product & Design Selection

Devoted Outlet products are sourced and designed with a spirit of excellence that one attempts to exercise daily, by faith, in their walk with The Lord. Rest assured, the integrity of our goods will never be sacrificed for the sake of a higher profit margin. 

Each and every product featured is held to a standard that seeks to exceed the expectation of the customer. At Devoted Outlet, we choose the arduous process of working with designers to create art that reflects the values we hold as Christians. Not only does this provide a creative edge to Devoted Outlet, but more importantly it supports local and upcoming talent versus utilizing fast fashion factories and mass print enterprises.

In addition, we work directly with each manufacturer to identify and test the best quality material for each product. We want you to get what you pay for, and have the ability to enjoy your Devoted  Outlet goods for years to come. If you're a return customer, it's because you're buying one for a friend, a family member, or face it, a different color of that favorite tee shirt you’ve been wearing for three days straight - not because the first one broke, faded, cracked, or failed.


World Class Customer Service

As Christians we aim to do the right thing, often extending an unprecedented level of trust, and we believe that any company that earns your business should be doing the right thing as well. Which is why we place the highest emphasis on our customer service.  At Devoted Outlet we want to set the tone for customer service on a global scale. We believe that each of you deserve to be treated with respect, that you deserve to be informed, and that your business shouldn’t be taken for granted.  

  • We will respond quickly.
  • We will listen to what our customers are saying. 
  • We will take responsibility for our mistakes.
  • We will always say thank you.
  • We will stay positive. 
  • We will tell you what we can do, not what we can't do. 
  • We will treat our customers like they are people, not as though they are a number. 
  • We will attempt to resolve all issues in one interaction.
  • We will reward loyal customers. 
  • We will stay calm, and never escalate the situation.
  • We will be passionate.
  • We will record and use any feedback. 


Product Cost & Profit

Devoted Outlet is a business, and as such will incur business expenses - payroll, production, expansion, etc. Essentially, we will operate Devoted Outlet in such a way that we cover our expenses, and have our prices reflect as such. 

What we will not do is price gouge Christians on products that are uniquely designed to advance the cause of Jesus Christ.

Beyond the fixed and variable costs of operating a healthy business, we will then limit our profit margins. In order to be as transparent as possible, we will publish a downloadable report annually to show what our profit margins were for the year, and where any resources beyond our fixed margins were funneled.

The goal here is not to profit from the gospel. God-honoring decisions will guide all business choices. 


Unwavering Commitment To Partnering With God

We will never shrink back from displaying the ideas of God in accordance with the Bible. 

We are seeing an unprecedented turn in our culture, toward a way of thinking that seems to beg for a reminder of what the solution really is - A relationship with God through Jesus Christ empowered by the Holy Spirit.

As people become more and more hostile towards Truth, we are resolved to remain steadfast in leaning on the one thing that we know works, the scriptures.

Our "Scriptures Only" collection is by far our most enthusiastic, faith-filled undertaking yet.

When thinking through what we wanted to invest our God-given talents in, we immediately knew that whatever it was had to direct people towards the Messiah.

The scriptures let us know that the two (Jesus and the Word of God) are not mutually exclusive. Rather, they are uniquely one and the same; John 1:1 tells us that "In the beginning was the Word, and the Word was with God, and the Word was God.”

We believe that the fastest, most effective way to transform a people is by changing the way they think.


“So is my word that goes out from my mouth: It will not return to me empty, but will accomplish what I desire and achieve the purpose for which I sent it.”

- Isaiah 55:11 -


“For the word of God is quick, and powerful, and sharper than any two-edged sword, piercing even to the dividing asunder of soul and spirit, and of the joints and marrow, and is a discerner of the thoughts and intents of the heart.” 

- Hebrew 4:12 -

We believe the word of God is supernaturally equipped to bring about positive change in the lives of those who consume it.  So whether it is a Christian tee shirt or hoodie, a hat, cell phone case, tote bag, mask, bracelet, or the artwork you have hanging in your home or office, Devoted Outlet wants to support the Christian in expressing their beliefs in every situation possible.

Now go ahead and take a look at our catalogue, and pick up something for yourself or someone you love, but know it will have the power to influence the environment around you.

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